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Hootsuite

Hootsuite

Schedule posts, manage messages, and track every social account from one dashboard.

“A trusted, well-rounded social media manager that's easy to start with, though real automation and reporting cost extra. There's also a custom-priced Enterprise plan with SSO and advanced compliance, available by request.”

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4.2/ 5

BettrList score

Pricing
From $99/mo
Free plan
Yes

Starting price

$99/mo per user

Free trial

14 days, no card needed

Free plan

No

Best for

Social media teams & agencies

How we rated it

BettrList score

4.2/ 5

Based on practical use and value.

What we measured

Features4.3
Ease of use4.3
Value for money4.0
Support4.1
Compliance4.3

The verdict

“A trusted, well-rounded social media manager that's easy to start with, though real automation and reporting cost extra. There's also a custom-priced Enterprise plan with SSO and advanced compliance, available by request.”

Pricing breakdown

Verify current pricing

Standard

$99/mo

Fits solo marketers or small teams managing a handful of accounts.

  • Priced per user, billed annually
  • Manage up to 10 social accounts from one calendar
  • Schedule unlimited posts, plus AI post and image generation
  • Reply to messages from one shared inbox
  • Monitor your brand and competitors
Recommended

Professional

$199/mo

The most popular plan, for teams ready to automate repetitive work.

  • Priced per user, billed annually
  • Manage unlimited social accounts
  • Automate inbox replies and workflows
  • Forecast social trends up to 90 days ahead
  • Build custom performance reports

Advanced

$399/mo

For teams that need approvals and coordinated work across departments.

  • Priced per user, billed annually
  • Review and approve content as a team
  • Auto-route messages to the right team member
  • Coordinate content and customer care together
  • Measure team performance and efficiency
Swipe for more plans

All features

Schedule unlimited posts across all your connected social accounts from one shared calendar
Built-in AI (Wisdom) drafts captions, suggests post ideas, and generates images for you
A unified social inbox lets you reply to comments and messages from every platform in one place
Brand and competitor monitoring tracks mentions and conversations happening about you
Automated inbox replies and workflows handle repetitive customer responses for you
Social trend forecasting looks up to 90 days ahead so you can plan content around what's coming
Custom performance reports pull results from every network into one report built for your team
Content approval workflows let teammates review and sign off on posts before they go live
Message auto-routing sends questions and comments straight to the right team member
Advanced social listening (Enterprise) tracks trends across social, digital, and AI sources together
Single sign-on and custom compliance controls (Enterprise) help larger, regulated organizations meet their own security rules

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Independent

No paid placements, ever.

Hands-on tested

Real use, not vendor demos.

Reviewed

Not yet verified

Verdict refreshed

We revisit as tools evolve.

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