Kit (ConvertKit)

Built for creators first, with a genuinely useful free plan, though prices climb quickly as your list grows.

• A visual automation builder lets you map out email sequences with branching paths, with no coding involved
• Unlimited landing pages and signup forms help you grow your list, even if you don't have a website
• Built-in commerce tools let you sell digital products, courses, and paid newsletter subscriptions directly, with low added fees
• Subscriber tagging and segmentation let you group people by interest or behavior, so emails feel more personal
• Free Creator Network recommendations put your newsletter in front of other creators' audiences to help you grow faster
• Subscriber Signals (on the Pro plan) shows real demographic and engagement data behind each email address
• A/B testing on subject lines, and full content on the Pro plan, helps you improve open rates over time
• Kit MCP connects tools like Claude, ChatGPT, and Gemini directly to your account so AI can help with your marketing
• A free, done-for-you migration team helps you move your existing list and automations over from another platform
• RSS-based campaigns automatically send an email to your list whenever you publish a new blog post or podcast episode
• Newsletter sponsorships matches you with brands so you can earn money from your audience without chasing deals yourself